Sip, run, and dance in Hungary’s “City of Wine” at the Villány Rosé Festival 2026—rosé tastings, concerts, local food, and the pink Rosé Marathon party run.
when: 2026.07.10., Friday - 2026.07.11., Saturday
where: 7773 Villány, Villányi Rendezvénytér
Villány throws Hungary’s pinkest party on July 10–11, 2026, as the Villány Rosé Festival returns with youthful, high-energy vibes to match its signature wine. Expect the Rosé Marathon party run, nightly concerts with top musicians and bands, and a sprawling food scene. The “City of Wine” rolls out stalls from local producers and restaurants serving bites tuned to rosé’s bright, fresh profile.
Two Days, All-Out Festival
Running for over a decade on the second weekend of July, the Villány Rosé Festival draws thousands each year. The two-day lineup packs everything a true festivalgoer wants: multiple concerts across the grounds, a guaranteed good mood after dark, and a broad gastronomic offering you won’t want to skip. Local specialties and pairings are front and center, made to elevate every glass of rosé.
Rosé Marathon Party Run
The cult-favorite run covers 1.86 miles through town, sweeping past the historic cellar row. There’s just one rule: wear pink. The brighter and happier the accessories, the better.
2025, adrienne
Pros
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Family-friendly vibes: short 1.86-mile party run, pink dress-up theme, music, and plenty of food options make it easy for kids and multi‑generational groups
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Internationally approachable theme: rosé wine and fun runs are universally known, so you don’t need deep cultural context to enjoy it
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Villány is Hungary’s “City of Wine,” a recognizable name among wine travelers, giving you a clear sense of place and local culture
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No Hungarian required: vendors and festival staff at major events usually manage basic English, and ordering food/drinks is straightforward
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Easy logistics by car: roughly 2.5 hours from Budapest on good roads; parking in small towns is typically manageable outside peak hours
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Public transport workable: train or bus to Pécs, then regional connections/taxi to Villány; not seamless, but doable for tourists
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Stacks up well vs. similar wine fests in Europe: cheaper than Provence or Tuscany events, more intimate than big U.S. festivals, and the pink run adds a playful twist
Cons
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International name recognition is modest: Villány isn’t as famous to U.S. tourists as Bordeaux, Napa, or Tuscany, so planning requires a bit more research
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English signage/info may be patchy outside main venues; navigating timetables or smaller eateries can be trickier without a translation app
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Public transport timing can be infrequent late at night; returns after concerts may require taxis or a designated driver
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If you’re not into crowds, summer heat, or rosé-centric drinking culture, the atmosphere can feel overwhelming compared to calmer wine routes
