Hajós is pouring its heart out in 2026 with a roving tasting across multiple spots in the legendary Cellar Village (Pincefalu), promising bold whites, plush reds, and the famously warm Swabian hospitality that’s put this southern Hungarian town on every wine lover’s radar. Mark your calendar: Saturday, January 24, 2026, for the St. Vincent’s Day walking wine tasting, when cellars open wide and the streets hum with clinking glasses and easy conversation.
Where wine and place are inseparable
Here, viticulture isn’t a sideline—it’s the whole spectrum. Families buy grapes, process, bottle, and sell under one roof, and keep expanding. One family tends 29 hectares (about 71.7 acres), steadily growing their holdings and their ambitions. If you like to taste wines where they’re born, this is your scene. Sip through the whites and reds, then stay for dinner in a warmly lit restaurant built on home-style cooking, and sleep it off in a cozy guesthouse that welcomes every guest like family.
Stay where the cellars live
The Kellermotel Wine and Hunting House (Kellermotel Bor- és Vadászház) sits inside Central Europe’s largest cellar village, offering spacious, well-equipped rooms and a wellness and fitness area for a quiet reset. Mornings start with a hearty buffet breakfast—fresh pastries, coffee, tea, and juices—before you head out again. The region’s rich wildlife and rolling landscapes make it a surprisingly good base for hunters, too. If that’s your thing, bring boots.
A family cellar with two minds: tradition and tech
One family operation is built to show how modern methods and classic craft can sing together. Sign up for optional tastings, tour the cellar, and wander the Cellar Village (Pincefalu) as hosts plate up German–Hungarian specialties. As their vineyards expand, the winery grows alongside: the old guard of Blaufränkisch (Kékfrankos) and Zweigelt now meets Cabernet Sauvignon and Cserszegi Fűszeres, and the entire business still runs as a family concern with decades of know-how.
Pilgrim paths and quiet marvels
In central Hajós, the Pilgrim House (Zarándokház) exhibition space tells the story of the grand pilgrimage church and the reported healings tied to the statue of Mary. Trace the Hungarian Pilgrimage Route (Magyar Zarándokút) on a wall map and browse photos of nearby churches. For the local Swabian community, pilgrimage and faith are not side notes—they’re woven into everyday life.
Seven friends, one long cellar
Back in 2009, seven friends bought a cellar in Hajós: a 753-square-foot press house and a 115-foot tunnel with 14 barrels and around 1,057 gallons of wine—disappearing fast, they admit with a grin.
The Cellar Village (Pincefalu), carved in loess
In the heart of Europe’s only village of its kind, 1,200 hand-dug cellars burrow into loess cliffs along Cooper Street (Kádár utca). One cellar’s lower level seats 108 for tastings, events, and wine-club nights. Above, a sunny Wine Terrace (Borterasz) offers outdoor seating for another 240 with garden tables and space for open-air grilling and cooking. Expect winemaking that respects tradition while embracing today’s best technology and forward-thinking ideas.
Rooted for a century and counting
Another family’s cellar stands on Press House Street (Présház utca) inside the 1,200-strong Cellar Village (Pincefalu); their winemaking stretches back more than a hundred years. This is the gem of the Hajós–Baja wine region: 1,200 separate cellars that house nothing but wine, a year-round attraction that rewards a long, lazy visit. Hajós sits in southern Hungary, 12.4 miles from Kalocsa, and its residents are roughly 85% Swabian. After Ottoman rule, Archbishop Count Imre Csáky invited waves of settlers from Germany, who planted vines along the Danube’s loess ridge about 1.9 miles from the village and carved their cool cellars beneath. Most run 65–230 feet long, holding steady at 50–57°F year-round—perfect for slow, steady aging.
What’s pouring
At Hársch Cellar (Hársch Pince), look for Muscat Ottonel (Ottonel muskotály), Grüner Veltliner (Zöldveltelini), Kövidinka, Blaufränkisch Rosé (Kékfrankos rosé), Zweigelt, Cabernet Sauvignon, and Blaufränkisch (Kékfrankos). And yes, there’s a tiny house among the thousand-plus where only wine lives—and it’s waiting for you in Hajós.
Old wisdom, new energy
On Hajósi Road, a friendly cellar blends knowledge learned from grandparents with modern winemaking. Add the famed Swabian hospitality, and you won’t leave hungry—or worse, thirsty.
Organizers reserve the right to change the date and program.
